Privacy Policy

Last Updated: August 24, 2025

Grace’s Boutique New York operates this store and website, including all related information, content, features, tools, products, and services to provide you, as a customer, with a personalized shopping experience (the “Services”). Grace’s Boutique New York is powered by Shopify, which enables us to deliver these Services. This Privacy Policy explains how we collect, use, and disclose your personal information when you access or use the Services, make a purchase or transaction, or otherwise communicate with us. In the event of any inconsistency between our Terms of Service and this Privacy Policy, this Privacy Policy will prevail with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By accessing or using our Services, you acknowledge that you have read and understand how we collect, use, and disclose your information as described here.

Personal Information We Collect

When we refer to “personal information,” we mean information that identifies you or can reasonably be linked to you. This does not include anonymized or de-identified data that cannot reasonably be used to identify you. Depending on how you interact with the Services, your place of residence, and applicable law, we may collect or process the following categories of personal information:

  • Contact Information – name, address, billing address, shipping address, phone number, and email.

  • Financial Information – credit/debit card details, bank account information, payment method, transaction details, and payment confirmations.

  • Account Information – username, password, security questions, preferences, and settings.

  • Transaction Information – products viewed, added to cart, purchased, returned, exchanged, or canceled, and your purchase history.

  • Communications – any information you include when contacting customer support or communicating with us.

  • Device Information – device details, browser data, network connection, IP address, and unique identifiers.

  • Usage Information – how and when you access or interact with the Services.

Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from you when you create an account, place an order, communicate with us, or use the Services.

  • Automatically when you access the Services through cookies or similar technologies.

  • From service providers who help us operate our business and Services.

  • From business partners or third parties.

How We Use Your Personal Information

Depending on how you interact with us, we may use your information for:

Providing, Personalizing & Improving the Services

To operate our Services, fulfill our contract with you, process payments, complete orders, manage returns/exchanges, ship products, manage your account, send account notifications, and personalize your shopping experience.

Marketing & Advertising

To send marketing communications by email, SMS, or mail, and to display advertisements based on your browsing and purchase activity.

Security & Fraud Prevention

To authenticate accounts, provide secure transactions, detect and investigate fraudulent or illegal activity, and protect public safety.

Communication & Support

To respond to inquiries, provide customer support, and maintain our business relationship.

Legal & Compliance Purposes

To comply with applicable laws, respond to lawful requests, manage disputes, and enforce our policies.

How We Share Personal Information

We may share your information in the following situations:

  • With Shopify, service providers, and third parties who work on our behalf (IT services, payment processing, logistics, analytics, cloud storage, customer support).

  • With marketing and business partners to provide advertising and promotional services.

  • When you authorize disclosure, such as social media integrations or shipping arrangements.

  • With affiliates or group companies.

  • During business transactions such as mergers or restructuring, or when legally required to comply with law enforcement or court orders.

Relationship with Shopify

Our Services are hosted by Shopify. Shopify collects and processes personal information to support and improve the Services. Information submitted through our store is shared with Shopify and may be processed in countries outside your residence. Shopify may also use aggregated interactions from multiple merchants to improve services. In these cases, Shopify is responsible for certain aspects of data processing. For details, please review Shopify’s Consumer Privacy Policy and data portal.

Third-Party Websites

Our Services may contain links to third-party websites. We are not responsible for their privacy or security practices. We recommend reviewing their privacy policies before providing any personal information.

Children’s Data

Our Services are not intended for children, and we do not knowingly collect personal information from minors. If you believe a child has provided us personal information, please contact us to request deletion.

Security & Data Retention

No security measure is perfect, and transmission of data may not always be secure. Do not use unsecured channels to send sensitive information.
We retain personal information only as long as necessary to operate our Services, meet legal obligations, resolve disputes, and enforce agreements.

Your Rights & Choices

Depending on your jurisdiction, you may have rights including:

  • Access to your data

  • Deletion of your data

  • Correction of inaccurate data

  • Data portability

  • Opt-out of marketing communications

Residents of the UK/EEA may also have rights to object to processing, restrict processing, and withdraw consent. Identity verification may be required.

Complaints

If you have concerns, please contact us. You may also have the right to file a complaint with your regional data protection authority.

International Transfers

Your data may be transferred and processed outside your country. Where required, we use lawful transfer mechanisms such as Standard Contractual Clauses.

Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted with a revised “Last Updated” date.

Contact Us

If you have questions or wish to exercise your rights, please contact us:

Grace’s Boutique New York
📧 Email: info@gracesboutique-newyork.com

We are the data controller for purposes of applicable data protection law.